TORONTO (September 26, 2008)-Nike Golf Canada is taking interactive technology an exciting step further for Canadian golf fans with the launch of Inside The Ropes.
Through nikegolf.ca, golf fans now have an opportunity to ask Nike Golf athletes questions during featured tournaments, watch exclusive video interviews from select events, or browse through still images of the athletes.
This week, fans have an opportunity to "Go Inside The Ropes at The Tour Championship."
In addition to other great content on nikegolf.ca such as Stephen Ames's blog, Clubhouse Members can now interact with Nike Golf athletes the week of a tournament, and watch video interviews about their rounds, the tournament, new Nike Golf product, and much more. The ``Interview the Pros`` section allows fans to send questions to Nike Golf athletes throughout the season and to check back to see if their questions were selected and answered via a video interview.
Currently, fans can view an entertaining array of archived Inside The Ropes segments on nikegolf.ca, including the RBC Canadian Open, the Deutsche Bank Championship, the BMW Championship, and the Barclays Championship.
"This is really just the beginning for 'Inside The Ropes,'" said Tyler Keenan, Brand Communications Manager of Nike Golf Canada. "Our goal is to make nikegolf.ca a destination for golf fans searching for unique and exclusive tour content from some of the best athletes in the game, at some of the biggest events on the schedule. Our members not only have the chance to view timely event interviews and still images, but also the chance to interact with our players by submitting their own questions; something that is truly unique in the industry.
"The Inside the Ropes content will continue to be updated after the Tour Championship and into next season where the focus will be on new product stories and exclusive interviews at events such as The Masters, The Players Championship, and the U.S. Open," Keenan said.
This latest development for nikegolf.ca-which has just past its first anniversary-follows the July launch of WeatherEye Golf, a customized widget that provides current and local weather for up to 17,000 of your favorite golf courses right on your desktop. A partnership between the Weather Network and Nike Golf Canada, WeatherEye Golf also recommends Nike Golf products based on weather conditions.
In the Clubhouse section of nikegolf.ca, Canadian golfers are also enjoying instructional videos by Stephen Ames and his coach Sean Foley, sharing Ames's thoughts in his blog, and winning Nike product in the If Nike Wins, You Win contest.
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